
Overview
Third.i Group is one of Australia’s leading property development and investment companies — with projects across residential, commercial, and retirement sectors in Australia, the UK, and Singapore. Awsm has been their digital partner for over 10 years, delivering 30+ websites across that time — from the Third.i Group corporate site to individual project sites and landing pages for every major development they launch. With Unlatch integration for off-the-plan sales and a Shopify store for McGuigan House, the partnership is a model of what long-term agency collaboration looks like at its best.
Client
Third.i Group, Australia
Industry
Property Development • Real Estate
Geography
Australia • Singapore • UK
Our Role
Tech
The Client
Third.i Group is one of Australia’s leading property development and investment companies — with operations in Australia, the UK, and Singapore. They develop across residential, commercial, and retirement sectors, managing sites from acquisition through to completion. Their portfolio includes projects in Sydney, Newcastle, the Hunter Valley, London, and beyond. They are one of Australia’s top 5 growing real estate groups.
The Partnership
Third.i Group is Awsm’s longest active client relationship — over 10 years, 30+ websites, and counting.
The partnership began with a single project. It grew through consistent delivery, quality, and trust into a relationship where Third.i brings every new project to Awsm as the default. When a new development launches, we build the site. When an existing project site needs to be updated or archived, we manage it. The relationship is less client-agency and more embedded digital partner.
“I have been working with Aravind and his team for over 10 years, in which he has helped me create and deliver 30+ websites. I have no hesitation in recommending their services.” — Luke · Director of Sales & Marketing · Third.i Group
What We've Built
Corporate Website
The main Third.i Group corporate site — the primary digital home for the brand, its portfolio, and its team.
Project Sites & Landing Pages
Individual websites for every major development — each one designed and built to capture buyers and investors for that specific project:
- Graphite Square — London, UK
- The Merewether — Newcastle, NSW
- Balfour Place — Sydney, NSW
- Muse Potts Point — Sydney, NSW
- Hume Place / Hume Residential — Crows Nest, Sydney
- Casa Neutral Bay — Sydney, NSW
- Rushcutters Bay — Sydney, NSW (landing page and full site)
- OmniLiving — Sydney, NSW
- Gladesville Community — Sydney, NSW
- Stream Hill Hinterland — Noosa, QLD
- McGuigan House — Hunter Valley, NSW (including Shopify store)
- Sable Coffs Harbour — Coffs Harbour, NSW
- WestEnd Newcastle — Newcastle, NSW
- And more across 10+ years
Unlatch Integration
For off-the-plan residential projects, we integrate Unlatch — the property sales platform — directly into project websites. Buyers explore available lots, select their preferred property, and move into the purchase process without leaving the project’s branded digital environment.
Unlatch integrations delivered across: Hume Place, Rushcutters Bay, Third.i corporate site, and other projects.
How The Partnership Works
Each project site follows a consistent delivery model — Third.i briefs the new development, we design and build to match the project’s brand and positioning, we launch, and we maintain. The consistency of output across 30+ sites delivered over 10 years is a testament to the process we’ve built together.
For Third.i, the value is a trusted team that understands their brand, their buyer audience, and the Australian property market — without a lengthy briefing process for every new project. For Awsm, it’s the kind of long-term partnership that defines how we prefer to work.
Results
- 30+ websites delivered over 10+ years
- Consistent quality across all project sites, from Sydney apartments to London developments
- Unlatch integration across multiple off-the-plan projects
- Shopify e-commerce for McGuigan House
- An ongoing partnership with one of Australia’s leading property developers